Many people build websites to generate money by including advertisements on their pages, but most people do not realize it can be distracting. If you learn how to optimize your ad layout, visitors are more apt to investigate them. Keep reading this article to gain some expert design knowledge.
When you are creating graphics or photos for your website, be sure to keep the file size small. If your graphics are too large, your page will load slowly and your visitors will leave. You can find many free or inexpensive graphics programs online that will optimize your images before you load them to your website.
Include a link to the homepage on every page of your site. One of the best ways to do this is to make a graphic title for your page that can be included on all pages. Web users are used to clicking on a graphic to return home so there won’t be a learning curve to navigating your site.
Don’t force users to install strange BHOs. Many tech-savvy users won’t do it. Common offenders include unusual video players, image viewers, and platforms for interactive games. For most standard use cases, there is a trusted plugin, such as Windows Media Player or even Flash) that will do what you want without driving away users.
To help you attract a more professional crowd to your site, make sure you design your site with no spelling errors. When designing the site, utilize a spell checker and if need to, a grammar checker. If you have a site with poor spelling and grammar, people will not want to do business with you because they will think it is unprofessional.
If you believe your site may be accessed via mobile devices, you will want to keep your designs simple. The use of flash, excessive images, and complicated menus will not translate well to a mobile platform. Keep your page clean and simple, or create a specific mobile site for your users.
Personalize your site. Your clients want to feel comfortable with you, so use testimonials from trusted customers, as well as photographs of people. Building trust with your customers is very important, so be sure to let them know you personally care about the product or service you are providing them.
If you plan on having a commercial site, you should seriously consider buying your own web hosting. Most free host sites force you to display their advertisements, which is counter-intuitive if you are attempting to sell something as well. Purchase your own hosting to avoid this advertising hassle, so that you can choose your own ads.
Familiarizing yourself with Photoshop and using it from the very beginning of your web designing efforts can improve the results you achieve right from day one. This software will ensure that you have all the effects and tools you need to create graphics which look like they were completed by a pro. If you don’t have an easy-to-use tool like Photoshop, it will drastically increase the time and effort required to build a professional-looking website.
As previously discussed, lots of people make websites for a profit. Advertisements are not all alike, and you must know what kind of strategies are going to make customers click on your ads. Get more ad clicks and more money by using these tips.